The Next Growth Frontier for SAP SuccessFactors Partners: Data & AI Ecosystems
SAP SuccessFactors has long been the system of record for workforce data — skills, performance, learning, and organizational insights. But the real opportunity begins when this data moves beyond HR and powers enterprise-wide decisions. With modern data platforms like Databricks and Snowflake , SAP SuccessFactors partners can now help customers transform workforce data into enterprise […]
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Data Monetization Strategy
Turning Data into Measurable Business Value in the AI Era In today’s digital economy, data is no longer just an operational byproduct — it is a strategic asset. Organizations that successfully monetize their data unlock new revenue streams, optimize costs, and gain a sustainable competitive advantage. Yet many companies sit on vast amounts of data […]
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From Ecosystem to Earnings
The Metrics That Matter Alliance OKRs Every CRO Should Track If you want Alliances to accelerate revenue—not just relationships—you must measure them the same way you measure Sales: pipeline quality, velocity, and bookings. Here’s a practical CRO-level OKR framework that high-performing companies use. 1. Partner-Sourced & Partner-Influenced Pipeline Why CROs Care Pipeline attribution shows whether […]
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Why ISVs and SIs Should Leverage the Snowflake Marketplace to Accelerate Growth
The Snowflake Marketplace has evolved from a distribution channel into a go-to-market accelerator for ISVs and SIs looking to scale faster, sell smarter, and align with where enterprise data and AI decisions are already being made. For #ISVs, the Marketplace offers immediate access to a large, active enterprise buyer base already consuming data and analytics […]
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From Ecosystem to Earnings (Part 1)
A CRO’s Perspective on How Alliance Teams Accelerate Qualified Pipeline and Revenue As a CRO, I don’t measure success by the number of partners signed, logos on a slide, or how many introductions were made. I measure success by qualified opportunities created, velocity improved, and revenue closed. At their best, Alliance teams are not a […]
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